What is Dynamic Creative Optimization (DCO)?

Dynamic Creative Optimization (DCO) is an advertising technology that automatically builds and serves personalized ad creative variants in real-time based on viewer data, location, weather, demographic context, and behavioral triggers.

How does Jivox DCO improve ad campaign performance?

Jivox DCO increases click-through rates (CTR) and return on ad spend (ROAS) by combining AI-driven asset assembly with 1st-party data feeds, rendering millions of tailored ad variations in real-time across display, social, and video channels.

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What is Jivox Dynamic Creative Optimization (DCO)?

Jivox Dynamic Creative Optimization (DCO) is an enterprise AI-powered ad personalization platform that automates the generation, assembly, and real-time optimization of millions of creative variations across programmatic display, paid social (Meta, TikTok, LinkedIn), and CTV/video channels. By unifying first-party CRM data, contextual feeds, and machine learning, Jivox DCO delivers tailored visual ad experiences that increase CTR by up to 300% and drive measurable return on ad spend (ROAS).

Enterprise Dynamic Creative Optimization (DCO)

Automate personalized ad creative across display, social, and video. Deliver the right creative variant to every consumer in real time with Jivox’s AI ad personalization engine.

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Real-Time Data Feed Integration

Connect product catalogs, pricing feeds, inventory levels, weather triggers, and geo-location APIs to dynamically swap ad elements instantly.

AI-Driven Creative Assembly

Automatically combine images, copy, CTAs, colors, and layout templates dynamically without requiring manual graphic design iterations.

Multichannel Ad Distribution

Deploy responsive dynamic creative to Google Display Network, The Trade Desk, Meta Ads, TikTok, YouTube, and Connected TV (CTV).

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